WordPress and frontend builds that perform at enterprise scale.
WordPress and frontend developer with 6+ years building websites that perform — fast, easy for clients to manage, and solid at enterprise scale. Worked across oil & gas, education, beauty, food & beverage, and e-commerce.
Dalmia Cement
Infrastructure & dealer platform
Hisense India
Global consumer electronics portal
TryDailyCalc
Solo privacy-first online calculator SaaS
Cairn India
Enterprise oil & gas multi-dept CMS
Quantified Wins & Impact.
Verifiable outcomes from 6+ years of custom WordPress and frontend engineering for enterprise conglomerates, e-commerce storefronts, and brand platforms.
Multi-Conglomerate Scale
One of very few independent developers with multi-conglomerate enterprise credentials (Cairn India, Dalmia Bharat Group), delivering multi-department CMS platforms with strict brand governance.
Performance & Web Vitals
Achieved up to 40% page load speed reduction across 10+ production sites via systematic audits (lazy loading, CDN, asset minification, image compression) — consistently green Core Web Vitals via GTmetrix/Lighthouse.
Client Content Self-Management
Engineered custom ACF field groups, post types, and taxonomies for non-technical teams (Spawake India, Dalmia Sugar), cutting content update times by 60% and saving ~8+ hours/week per client.
Solo Full-Lifecycle Delivery
Sole developer managing client relationships, scope, and end-to-end execution across 20+ websites — handling requirements, UX wireframes, frontend code, CMS architecture, speed tuning, and edge deployment.
Technical Stack & Capabilities.
A comprehensive stack spanning custom WordPress architecture, frontend engineering, speed tuning, technical SEO, and cloud DevOps.
Frontend Engineering
Structuring clean, responsive user interfaces and modern styling.HTML5 & CSS3
Semantic HTML5 structure & modern CSS
JavaScript
Vanilla JS, ES6+, & DOM manipulation
SASS / SCSS
CSS pre-processing, mixins, & modular styles
jQuery
Interactive scripting & legacy UI support
Bootstrap
Grid layouts & responsive component design
Responsive UI
Mobile-first layouts & cross-browser tuning
WordPress Architecture
Architecting custom themes, plugins, and self-managing CMS workflows.Custom Theme Dev
Bespoke PHP themes from scratch
PHP & MySQL
Server-side logic & database queries
ACF & Taxonomies
Custom fields, post types, & client CMS
REST API & Plugins
Custom plugin dev & REST endpoints
WP CLI
Command-line administration & automation
Gutenberg & Elementor
Block building & custom editor field sets
E-Commerce Solutions
Optimizing conversion funnels, Liquid stores, and checkout flows.Shopify / Liquid
Custom Liquid theme development & setups
WooCommerce
Self-hosted store setup, plugins, & themes
Checkout Optimization
Reducing cart abandonment & friction
Payment Gateways
Stripe, Razorpay, & gateway integrations
Performance & Cloud
Auditing page speed metrics and optimizing loading architecture.Core Web Vitals
LCP, FID/INP, and CLS performance tuning
GTmetrix & Lighthouse
Speed audits & green scorecard reports
Lazy Loading & Minification
Asset minification, compression, & deferral
CDN & Cloudflare
Cloudflare DNS, SSL, caching, & edge rules
cPanel / WHM & Migration
Hosting admin, database & domain migration
SEO & Analytics
Implementing technical search engine compliance and traffic analytics.Technical SEO
Clean URL structure, sitemaps, & crawl efficiency
Structured Data
Schema.org markup & rich snippet validation
Google Analytics 4 (GA4)
Event tracking, funnel analytics, & reporting
Google Search Console
Indexing, query inspection, & error resolution
Yoast SEO & Rank Math
WordPress SEO plugins & meta optimization
DevOps & Design Tools
Version control, design translation, and asset production.Git & GitHub
Version control & collaborative workflows
Figma
Design specs, wireframe analysis, & handoffs
Photoshop
Graphic slicing & web image optimization
Experience & Education.
A proven record of solo full-lifecycle delivery, speed tuning, and building self-managing CMS architectures for enterprise clients.
Work Experience
Freelance WordPress & Frontend Developer
Independent / Self-Employed
- Providing independent full-lifecycle web engineering, custom theme architecture, and performance optimization for direct clients.
- Delivering high-converting e-commerce storefronts, course monetization platforms, and custom CMS solutions tailored to business requirements.
- Executing technical SEO, structured data implementations, and Core Web Vitals speed audits for production web properties.
WordPress & Frontend Developer
The Connect Hub, Jaipur
- Sole developer managing client relationships, scope, and end-to-end delivery across 20+ websites (requirements → wireframe → build → CMS architecture → deploy) — producing full agency-equivalent output.
- Achieved up to 40% page load speed reduction across 10+ production sites (lazy loading, CDN, image compression, asset minification), consistently maintaining green Core Web Vitals via GTmetrix/Lighthouse.
- Engineered ACF-powered CMS interfaces with custom post types and taxonomies, driving a 60% reduction in client content update time and saving ~8+ hours/week per client.
- Architected enterprise portals, e-commerce storefronts, and course platforms across oil & gas (Cairn India), corporate conglomerates (Dalmia Bharat Group), F&B (Burger Singh), beauty (Spawake India), and education (Sona Devi College).
Education
M.Sc (Computer Science)
2017 — 2019Maharishi University, Lucknow
B.Sc (Maths)
2013 — 2016Lucknow University, Lucknow
Featured Projects & Applications.
A transparent showcase of agency engineering delivered at The Connect Hub alongside independent solo projects.
Dalmia Bharat Cement
Contributed frontend and CMS development for one of India's leading cement manufacturers' corporate platform, supporting a multi-region dealer network and product portfolio spanning consumer and institutional cement lines.
Hisense India
Worked on frontend implementation and WordPress CMS structure for the Indian market site of a global consumer electronics brand, covering product catalog pages and responsive layouts across device categories.
Toshiba TV India
Contributed to the WordPress build and responsive frontend for Toshiba's TV product line site in the Indian market, focused on catalog structure and page speed.
Cairn India
Contributed to enterprise WordPress CMS development for a major multi-department oil & gas corporate portal, supporting strict brand governance and frequent content updates.
Dalmia Bharat Group
Revamped a large-scale corporate portal focusing on custom theme schemas, highly search-engine-optimized structured markup, and scalable multi-site WordPress architectures.
Dalmia Sugar
Built a 25+ page corporate website with custom ACF fields and custom taxonomies, cutting content update time by 60% and enabling non-technical teams to manage product specifications.
SDS Campus (Sona Devi University)
Contributed frontend development and CMS architecture for a multi-institution university campus website, featuring course catalogs, admissions portals, and event schedules.
Intech
Contributed to WordPress CMS development and responsive frontend layout for an industrial manufacturing enterprise.
Switz Group
Built the corporate WordPress site for a global bakery and food ingredients group operating across 11+ countries, structuring a multi-brand company directory with clean navigation across dozens of subsidiary business units.
IndoAsian
Contributed to frontend development and CMS setup for an electrical equipment manufacturer's product and distributor-facing website.
Home of Switz
Delivered a consumer-facing brand site for Switz Group's retail division, focused on product showcase and mobile-first browsing.
Spawake India
Contributed to WordPress CMS implementation and ACF field group architecture for a cosmetics brand, enabling non-technical campaign updates and 60% faster content publishing.
Nuts Over Mutts
Developed a high-performing Shopify eCommerce store. Optimized shopping carts, checkout flows, and mobile layout tuning, cutting load times and improving conversion rates.
Aquaponics In India
Built a specialized course-selling and training platform for sustainable agriculture, integrating custom WooCommerce course modules and payment gateways.
Burger Singh
Worked on responsive frontend components and WordPress integration for a nationally recognized food & beverage brand.
Mio Amore
Contributed to the WordPress build for East India's largest retail bakery chain's storefront, supporting franchise and product listing pages.
Hornback
Worked on frontend build and responsive layout for a cycling brand's product site.
TryDailyCalc
Designed, built, and independently launched Try Daily Calc — a suite of free, privacy-first online calculators for finance (Mortgage PITI, 401k, Income Tax), health, and daily math utilities with instant client-side execution.
Get in touch.
Need a custom WordPress build, Shopify storefront, speed audit, or frontend implementation support? Send a message directly below.