WordPress and frontend builds that perform at enterprise scale.
WordPress and frontend developer with 6+ years building websites that perform — fast, easy for clients to manage, and solid at enterprise scale. Worked across oil & gas, education, beauty, food & beverage, and e-commerce.
Cairn India
Enterprise oil & gas multi-department CMS
Dalmia Bharat & Sugar
25+ page corporate portal & SEO taxonomy
Spawake India
60% cut in campaign update time via ACF
Aquaponics In India
Course-selling platform with monetization
Quantified Wins & Impact.
Verifiable outcomes from 6+ years of custom WordPress and frontend engineering for enterprise conglomerates, e-commerce storefronts, and brand platforms.
Multi-Conglomerate Scale
One of very few independent developers with multi-conglomerate enterprise credentials (Cairn India, Dalmia Bharat Group), delivering multi-department CMS platforms with strict brand governance.
Performance & Web Vitals
Achieved up to 40% page load speed reduction across 10+ production sites via systematic audits (lazy loading, CDN, asset minification, image compression) — consistently green Core Web Vitals via GTmetrix/Lighthouse.
Client Content Self-Management
Engineered custom ACF field groups, post types, and taxonomies for non-technical teams (Spawake India, Dalmia Sugar), cutting content update times by 60% and saving ~8+ hours/week per client.
Solo Full-Lifecycle Delivery
Sole developer managing client relationships, scope, and end-to-end execution across 20+ websites — handling requirements, UX wireframes, frontend code, CMS architecture, speed tuning, and edge deployment.
Technical Stack & Capabilities.
A comprehensive stack spanning custom WordPress architecture, frontend engineering, speed tuning, technical SEO, and cloud DevOps.
Frontend Engineering
Structuring clean, responsive user interfaces and modern styling.HTML5 & CSS3
Semantic HTML5 structure & modern CSS
JavaScript
Vanilla JS, ES6+, & DOM manipulation
SASS / SCSS
CSS pre-processing, mixins, & modular styles
jQuery
Interactive scripting & legacy UI support
Bootstrap
Grid layouts & responsive component design
Responsive UI
Mobile-first layouts & cross-browser tuning
WordPress Architecture
Architecting custom themes, plugins, and self-managing CMS workflows.Custom Theme Dev
Bespoke PHP themes from scratch
PHP & MySQL
Server-side logic & database queries
ACF & Taxonomies
Custom fields, post types, & client CMS
REST API & Plugins
Custom plugin dev & REST endpoints
WP CLI
Command-line administration & automation
Gutenberg & Elementor
Block building & custom editor field sets
E-Commerce Solutions
Optimizing conversion funnels, Liquid stores, and checkout flows.Shopify / Liquid
Custom Liquid theme development & setups
WooCommerce
Self-hosted store setup, plugins, & themes
Checkout Optimization
Reducing cart abandonment & friction
Payment Gateways
Stripe, Razorpay, & gateway integrations
Performance & Cloud
Auditing page speed metrics and optimizing loading architecture.Core Web Vitals
LCP, FID/INP, and CLS performance tuning
GTmetrix & Lighthouse
Speed audits & green scorecard reports
Lazy Loading & Minification
Asset minification, compression, & deferral
CDN & Cloudflare
Cloudflare DNS, SSL, caching, & edge rules
cPanel / WHM & Migration
Hosting admin, database & domain migration
SEO & Analytics
Implementing technical search engine compliance and traffic analytics.Technical SEO
Clean URL structure, sitemaps, & crawl efficiency
Structured Data
Schema.org markup & rich snippet validation
Google Analytics 4 (GA4)
Event tracking, funnel analytics, & reporting
Google Search Console
Indexing, query inspection, & error resolution
Yoast SEO & Rank Math
WordPress SEO plugins & meta optimization
DevOps & Design Tools
Version control, design translation, and asset production.Git & GitHub
Version control & collaborative workflows
Figma
Design specs, wireframe analysis, & handoffs
Photoshop
Graphic slicing & web image optimization
Experience & Education.
A proven record of solo full-lifecycle delivery, speed tuning, and building self-managing CMS architectures for enterprise clients.
Work Experience
Freelance WordPress & Frontend Developer
Independent / Self-Employed
- Providing independent full-lifecycle web engineering, custom theme architecture, and performance optimization for direct clients.
- Delivering high-converting e-commerce storefronts, course monetization platforms, and custom CMS solutions tailored to business requirements.
- Executing technical SEO, structured data implementations, and Core Web Vitals speed audits for production web properties.
WordPress & Frontend Developer
The Connect Hub, Jaipur
- Sole developer managing client relationships, scope, and end-to-end delivery across 20+ websites (requirements → wireframe → build → CMS architecture → deploy) — producing full agency-equivalent output.
- Achieved up to 40% page load speed reduction across 10+ production sites (lazy loading, CDN, image compression, asset minification), consistently maintaining green Core Web Vitals via GTmetrix/Lighthouse.
- Engineered ACF-powered CMS interfaces with custom post types and taxonomies, driving a 60% reduction in client content update time and saving ~8+ hours/week per client.
- Architected enterprise portals, e-commerce storefronts, and course platforms across oil & gas (Cairn India), corporate conglomerates (Dalmia Bharat Group), F&B (Burger Singh), beauty (Spawake India), and education (Sona Devi College).
Education
M.Sc (Computer Science)
2017 — 2019Maharishi University, Lucknow
B.Sc (Maths)
2013 — 2016Lucknow University, Lucknow
Featured Projects.
Outcome-first engineering across enterprise conglomerates, e-commerce storefronts, course platforms, and custom CMS deployments.
Cairn India
Enterprise oil & gas company — multi-department CMS with strict brand governance, built for high traffic and frequent updates.
Dalmia Bharat Group & Sugar
Two large corporate sites, SEO-friendly URL structures, scalable CMS, structured taxonomy (Dalmia Sugar alone: 25+ pages).
Spawake India
CMS-driven brand site — 60% cut in campaign update time via ACF field groups mapped to brand design system.
Nuts Over Mutts
Shopify store — custom Liquid theme, checkout optimization, measurably reduced cart abandonment.
Burger Singh
Full design-to-deployment lifecycle for nationally recognized F&B brand.
Aquaponics In India
Course-selling platform with content monetization, structured learning modules, and automated access control.
Sona Devi College
Educational site structured for content hierarchy, academic program workflows, and non-technical staff self-management.
Intech
Industrial manufacturing site structured for clear content hierarchy, chemical spec tables, and self-management.
Get in touch.
Need a custom WordPress build, Shopify storefront, speed audit, or frontend implementation support? Send a message directly below.